A store manager is responsible for overseeing the daily operations of a retail store or establishment. The primary duties of a store manager typically include:

1. Developing and implementing strategies to improve store performance and achieve sales goals.
2. Hiring, training, and supervising store staff, including sales associates, cashiers, and other personnel.
3. Creating work schedules and assigning tasks to store employees.
4. Maintaining inventory levels and ordering merchandise as needed.
5. Ensuring that the store is clean, organized, and well-stocked at all times.
6. Monitoring sales performance and implementing changes to improve sales and customer satisfaction.
7. Developing and maintaining positive relationships with customers, vendors, and other stakeholders.
8. Analyzing financial reports and making decisions to improve profitability.
9. Ensuring compliance with all applicable laws, regulations, and company policies.
10. Performing administrative tasks such as record-keeping, payroll processing, and reporting.

Successful store managers must possess strong leadership skills, effective communication skills, and the ability to multitask and prioritize effectively. A bachelor's degree in business administration, retail management, or a related field may be preferred, along with several years of experience in a retail management role.